Strategy Consultancy Services

The Brand Detectives workshop set up scene with detective themed props shown.

PLAN IT!

Using our bespoke Plan It toolkit we work with you as a squad to complete a strategic planning process. We follow the clues and interrogate the data, analysing your business; market; customers; competitors; and suppliers, to uncover where you are now. We'll work with you to pinpoint where you want to go, defining your short and long term business goals. If you don't have them, we'll develop a vision, mission and set of values too. Finally we'll use all of our leads from the earlier stages to build a strategy to reach your goals by hunting down what's getting in the way. It can be challenging, but the process is interactive and we take the strain, ensuring we uncover growth opportunities and solve challenges, helping you to get your business ready for the years ahead. 

Fiona Lomas, Founder & Director of The Brand Detectives, shown wearing detective-themed outfit with a magnifying glass held up.

SOLVE IT

Using our tailored toolkit - Solve It - we work with you to get to the bottom of your toughest challenges. As a first step we conduct an initial business or brand review to pinpoint our strongest leads. Delving deeper we use an evidence-led investigative approach to uncover the root cause of brand decline and stagnation to develop winning growth strategies

We work closely as a squad to crack the case, even if it means going undercover, informing on sacred cows and swallowing the odd bitter pill. The approach is fun and interactive so while the goal is tough the process keeps everyone engaged.

Fiona Lomas, Founder & Director of The Brand Detectives, in detective-themed disguise entering a telephone box door looking back to the camera.

CALL FOR BACK-UP

Important, but not urgent ... yet? If you’ve got a strategic growth project that’s burning a hole in your desk, but other priorities mean your team just can’t get to it, then you can Call for Back-Up. As a strategic marketing consultancy we can support on strategy development, turnaround projects, new business opportunity scoping, innovation, capability and process development and marketing/IT project management. We work as an extension of your team to scope out and deliver projects, providing regular updates, leaving you to focus on your other priorities. 

Other Services

STRATEGY REVIEW

DATA INTERROGATION

BUSINESS PLANNING

Two people sitting in a meeting with a laptop between them.

We often find that simply talking through your business plans with someone outside your organisation can help to identify opportunities and areas that could benefit from greater focus. With an objective approach we can support you to strengthen your strategy and plans to help you maximise growth from your strategic plans.

BUSINESS PLANNING

DATA INTERROGATION

BUSINESS PLANNING

Three people discussing a project over printed papers.

As a business grows there is often a need to build more formal planning processes. These can be used to ensure the whole organisation is aligned behind  common aims, with a clear strategy and plan to achieve them. We can help you build an efficient and effective process that supports growth and gets the most of our your resources.

DATA INTERROGATION

DATA INTERROGATION

DATA INTERROGATION

Data and graphs shown printed out on a desk and on a tablet.

Businesses often hold extensive commercial and customer data, market research reports and prior analysis but don't have the time to interrogate these key resources for trends, new opportunities and growth potential. We can take the pain out of this process and prepare an interrogation report for you.

REVENUE GROWTH

INNOVATION PROCESS

DATA INTERROGATION

Hand pointing towards a screen showing various graphs and data.

Through deep analysis of revenue, profit and customer mix you can uncover opportunities to grow your business through targeting different purchase and usage occasions for your product and services. We can undertake the analysis and prepare a report with clear recommendations.

INNOVATION PROCESS

INNOVATION PROCESS

INNOVATION PROCESS

A set of hanging lightbulbs switched off with one lightbulb offset from the others which is switched on.

Often businesses look to new products and services to support their growth objectives. We can work with you to develop an on-going innovation process for your business to identify market opportunities and develop compelling ideas with the process steps to bring them to life. 

FACILITATION

INNOVATION PROCESS

INNOVATION PROCESS

A group of eight people photographed from above sat at a table with a colourful ideas brainstorm sheet of paper on the table.

When it comes to building strategies and plans with your teams it can be hard to fully participate if you are running the sessions. Using outside facilitation ensures you can work alongside your team to build plans and open up new ideas and thinking.